Flat Cap Butchers is redefining how urban consumers engage with their food by bridging the gap between ethical meat consumption and regenerative farming. Operating out of the Calgary Farmers’ Market, this whole-animal butcher shop is committed to supplying exclusively regeneratively raised beef, ensuring that every purchase supports soil health, biodiversity, and sustainable agricultural practices.
Unlike conventional butchers that rely on boxed cuts, Flat Cap Butchers sources whole animals from local ranchers practicing regenerative farming. This approach reduces waste, maximizes the use of every part of the animal, and helps educate customers on the importance of responsible meat consumption. By working directly with ranchers, Flat Cap Butchers promotes farming methods that restore topsoil, increase carbon sequestration, and mimic the natural grazing patterns of bison that once sustained Alberta’s prairies.
Education is at the heart of the business. Customers are encouraged to explore lesser-known cuts, understand the environmental impact of feedlot beef, and reconnect with the traditions of whole-animal utilization. By making regeneratively farmed meat accessible in a retail setting, Flat Cap Butchers are influencing consumer habits and creating new demand for sustainable agriculture.
